Tips Menggunakan Facebook Graph dan Daftar Lengkap Query Pencarian

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Facebook Graph Search adalah mesin pencari semantik yang diperkenalkan oleh Facebook pada Maret 2013. Fitur ini dirancang untuk memberikan sejumlah data yang dapat digunakan oleh pengguna dalam melakukan pencarian apapun di dalam facebook.

Fitur ini sering digunakan oleh pelaku digital marketing / internet marketing dalam melakukan riset pasar dan menargetkan audience yang lebih baik dan tertarget. Tidak seperti google yang dapat mencari dengan kata kunci apapun, Facebook Graph Search hanya mampu mencari berdasarkan keyword tertentu, walaupun dapat mencari dengan sembarang keyword namun hasil yang ditampilkan kurang maksimal.

Dengan FB Graph Search Anda dapat mencari sesuatu yang lebih spesifik, misal Anda memiliki sebuah produk hijab dan pakaian muslim dan ingin menawarkan ke pengguna facebook yang memiliki interest terhadap busana muslim. Yang pertama Anda lakukan adalah:

  1. Cari pengguna yang menyukai brand hijab seperti dian pelangi, zoya, elzatta, dll.
  2. Cari pengguna yang tergabung dalam komunitas hijab / muslimah.
  3. Cari pengguna yang baru-baru ini mengikuti event tentang hijab / busana muslim seperti Hijab Fashion Week, Hijab Fair, dll.
  4. dan hal lain yang berkaitan dengan hijab.

Yap, Facebook Graph dapat melakukannya dengan mudah! Berikut contoh pencarian orang menggunakan Facebook Graph Search:

Contoh Pencarian: Manager Oriflame, Tinggal di Bandung
Contoh Pencarian: Manager Oriflame, Tinggal di Bandung

Selain itu masih buanyaaakkkk sekali data yang bisa kita gali dengan Facebook Graph. Saya juga sering mencari video dan gambar di facebook yang unik dan terbukti viral untuk diposting di facebook page saya. :D

Contoh selanjutnya, bagi Anda yang memiliki produk dan ingin mencari reseller, Anda dapat mencari orang di facebook yang sedang ingin berjualan online. Ketika sudah mendapatkan datanya, Anda dapat follow up dengan menjadi teman atau bahkan Anda dapat scrap data tersebut untuk menjadi audience iklan Anda Contoh:

fb graph - hijab
FB Graph – Pencarian Story

Sudah terbayang? Nah, kali ini saya akan share ratusan keyword yang tersedia dan dapat digunakan dalam Facebook Graph Search yang saya ambil dari blog seseorang. FB Graph Search hanya tersedia jika akun Anda diatur / menggunakan Bahasa Inggris (US).

Pencarian Toko / Layanan Jasa

Mencari Layanan Kesehatan (x = nama kota / tempat):

  • dentist offices in x-city/state
  • dentist offices near x-city/state
  • dentis offices near x-location
  • doctors near x-city/state
  • doctors near x-location
  • dermatology clinics near x-city/state
  • dermatology clinics in x-city/state
  • dermatology clinics near x-location
  • skin care places near x-city/state
  • skin care places in x-city/state

Mencari Layanan Rumah Tangga:

  • landscaping places near x-city/state
  • landscaping places in x-city/state
  • landscaping places near x-location
  • home improvement places near x-city/state
  • home improvement places in x-city/state
  • home improvement places near x-location

Mencari Tempat Tinggal:

  • apartment & condo buildings near x-city/state
  • apartment & condo buildings in x-city/state
  • apartment & condo buildings near x-location

Mencari Tempat Seni:

  • art galleries near x-city/state
  • art galleries in x-city/state
  • art galleries near x-location

Mencari Tempat Bisnis:

  • places in x-city
  • places that x-friend visited
  • places that people who work at x visited
  • places that people who work at x and like x visited
  • places that people who work at x and live in x visited

Pencarian Hiburan

Mencari Film:

  • movies liked by people who live in x-city/state
  • movies liked by people who work at x
  • movies liked by people who go to x-school
  • movies liked by people who like x
  • movies liked by people who visited x
  • movies liked by people who visited x-city/state
  • movies liked by people who live in x-city/state and like x
  • movies liked by people who live in x-city/state and work at x
  • movies liked by people who live in x-city/state and go to x-school
  • movies liked by people who live in x-city/state and visited x
  • movies liked by people who live in x-city/state and visited x-city/state
  • movies liked by people who work at x and live in x-city/state
  • movies liked by people who work at x and go to x-school
  • movies liked by people who work at x and like x
  • movies liked by people who work at x and visited x
  • movies liked by people who work at x and visited x-city/state
  • movies liked by people who like x and live in x-city/state
  • movies liked by people who like x and work at x
  • movies liked by people who like x and go to x-school
  • movies liked by people who like x and visited x
  • movies liked by people who like x and visited x-city/state
  • movies liked by people who visited x and live in x-city/state
  • movies liked by people who visited x and work at x
  • movies liked by people who visited x and go to x-school
  • movies liked by people who visited x and like x
  • movies liked by people who visited x and visited x
  • movies liked by people who visited x and visited x-city/state
  • movies liked by people who visited x-city/state and live in x-city/state
  • movies liked by people who visited x-city/state and work at x
  • movies liked by people who visited x-city/state and go to x-school
  • movies liked by people who visited x-city/state and like x
  • movies liked by people who visited x-city/state and visited x
  • movies liked by people who visited x-city/state and visited x-city/state

Mencari Musik:

  • music liked by people who live in x-city/state
  • music liked by people who work at x
  • music liked by people who go to x-school
  • music liked by people who like x
  • music liked by people who visited x
  • music liked by people who visited x-city/state
  • music liked by people who live in x-city/state and like x
  • music liked by people who live in x-city/state and work at x
  • music liked by people who live in x-city/state and go to x-school
  • music liked by people who live in x-city/state and visited x
  • music liked by people who live in x-city/state and visited x-city/state
  • music liked by people who work at x and live in x-city/state
  • music liked by people who work at x and go to x-school
  • music liked by people who work at x and like x
  • music liked by people who work at x and visited x
  • music liked by people who work at x and visited x-city/state
  • music liked by people who like x and live in x-city/state
  • music liked by people who like x and work at x
  • music liked by people who like x and go to x-school
  • music liked by people who like x and visited x
  • music liked by people who like x and visited x-city/state
  • music liked by people who visited x and live in x-city/state
  • music liked by people who visited x and work at x
  • music liked by people who visited x and go to x-school
  • music liked by people who visited x and like x
  • music liked by people who visited x and visited x
  • music liked by people who visited x and visited x-city/state
  • music liked by people who visited x-city/state and live in x-city/state
  • music liked by people who visited x-city/state and work at x
  • music liked by people who visited x-city/state and go to x-school
  • music liked by people who visited x-city/state and like x
  • music liked by people who visited x-city/state and visited x
  • music liked by people who visited x-city/state and visited x-city/state

Pencarian Restoran / Rumah Makan

Mencari restoran:

  • restaurants in x-city/state
  • restaurants near x-city/state
  • restaurants near x-location

Mencari American Restaurants / Burgers / Coffee / BBQ:

  • american restaurants in x-city/state
  • american restaurants near x-city/state
  • american restaurants near x-location
  • barbecue restaurants in x-city/state
  • barbecue restaurants near x-city/state
  • barbecue restaurants near x-location
  • bars & grills in x-city/state
  • bars & grills near x-city/state
  • bars & grills near x-location
  • bbq restuarants in x-city/state
  • bbq restuarants near x-city/state
  • bbq restuarants near x-location
  • breakfast & brunch places in x-city/state
  • breakfast & brunch places near x-city/state
  • breakfast & brunch places near x-location
  • burger restaurants in x-city/state
  • burger restaurants near x-city/state
  • burger restaurants near x-location
  • cafes in x-city/state
  • cafes near x-city/state
  • cafes near x-location

Mencari Makan Asian / Indian:

  • asian restaurants in x-city/state
  • asian restaurants near x-city/state
  • asian restaurants near x-location
  • chinese restaurants in x-city/state
  • chinese restaurants near x-city/state
  • chinese restaurants near x-location
  • indian restaurants in x-city/state
  • indian restaurants near x-city/state
  • indian restaurants near x-location
  • korean restaurants in x-city/state
  • korean restaurants near x-city/state
  • korean restaurants near x-location
  • pho restaurants in x-city/state
  • pho restaurants near x-city/state
  • pho restaurants near x-location
  • thai restuarants in x-city/state
  • thai restuarants near x-city/state
  • thai restuarants near x-location
  • vietnamese restaurants in x-city/state
  • vietnamese restaurants near x-city/state
  • vietnamese restaurants near x-location

Mencari Masakan European / Mediterranen:

  • french restaurants in x-city/state
  • french restaurants near x-city/state
  • french restaurants near x-location
  • italian restaurants in x-city/state
  • italian restaurants near x-city/state
  • italian restaurants near x-location
  • mediterranen restaurants in x-city/state
  • mediterranen restaurants near x-city/state
  • mediterranen restaurants near x-location
  • pizza places in x-city/state
  • pizza places near x-city/state
  • pizza places near x-location
  • lebanese restaurants in x-city/state
  • lebanese restaurants near x-city/state
  • lebanese restaurants near x-location

Mencari Makanan Tacos and Mexican:

  • mexican restaurants in x-city/state
  • mexican restaurants near x-city/state
  • mexican restaurants near x-location

Mencari Ethnic Restaurants:

  • ethiopian restaurants in x-city/state
  • ethiopian restaurants near x-city/state
  • ethiopian restaurants near x-location
  • pakistani restaurants in x-city/state
  • pakistani restaurants near x-city/state
  • pakistani restaurants near x-location
  • persian restaurants in x-city/state
  • persian restaurants near x-city/state
  • persian restaurants near x-location
  • russian restaurants in x-city/state
  • russian restaurants near x-city/state
  • russian restaurants near x-location
  • seafood restaurants in x-city/state
  • seafood restaurants near x-city/state
  • seafood restaurants near x-location

Stalking / Mencari Seseorang

Mencari Seseorang dari Tempat dia Kerja:

  • people who work at x
  • friends of people who work at x
  • people who work with me at x

Mencari Seseorang dari Pages yang dia suka:

  • people who like x and x
  • people who like x and visited x
  • people who like x and visited x-city/state

Mencari Seseorang yang Anda tidak Ketahui tapi Mungkin dikenal:

  • people who are not my friends that work at x
  • people who are not my friends that like x
  • people who are not my friends that live in x-city
  • people who are not my friends that go to x-school
  • people who are not my friends that work at x and live in x-city
  • people who are not my friends that work at x and go to x-school
  • people who are not my friends that work at x and like x
  • people who are not my friends that work at x and visited x
  • people who are not my friends that work at x and visited x-city/state

Mencari Teman:

  • my friends that work at x
  • my friends that like x
  • my friends that live in x-city
  • my friends that go to x-school
  • my friends that work at x and live in x-city
  • my friends that work at x and go to x-school
  • my friends that work at x and like x
  • my friends that work at x and visited x
  • my friends that work at x and visited x-city/state
  • my friends who work at x
  • my friends who like x
  • my friends who live in x-city
  • my friends who go to x-school
  • my friends who work at x and live in x-city
  • my friends who work at x and go to x-school
  • my friends who work at x and like x
  • my friends who work at x and visited x
  • my friends who work at x and visited x-city/state

Mencari Grup Baru:

  • groups of people who like x
  • groups of people who like x and x
  • groups of people who like x and go to x-school
  • groups of people who like x and visited x
  • groups of people who like x and visited x-city/state

Mencari Seseorang dari Tempat dia Bekerja:

  • people who work at x and like x
  • people who work at x and live in x-city/state
  • people who work at x and go to x-school
  • people who work at x who visited x
  • people who work at x who visited x-city/state
  • people who work at x and like x and x
  • people who work at x and live in x-city/state and visited x
  • people who work at x and live in x-city/state and go to x-school
  • people who work at x and go to x-school and visited x
  • people who work at x and go to x-school and like x
  • people who work at x who visited x and live in x-city/state
  • people who work at x who visited x and go to x-school
  • people who work at x who visited x and like x
  • people who work at x who visited x-city/state

Pencarian Apa Yang Orang Suka

Mencari Apa yang Seseorang Suka :

  • favorite interests of x-person
  • favorite interests of people who like x
  • favorite interests of people who live in x
  • favorite interests of people who like x and live nearby
  • favorite interests of people who like x and live in x-city/state
  • favorite interests of people who like x and visited x
  • favorite interests of people who like x and work at x

Mencari Fanspage:

  • pages liked by people who like x
  • pages liked by people who live in x-city/state
  • pages liked by people who like x and work at x
  • pages liked by people who like x and live in x-city/state
  • pages liked by people who like x and go to x-school
  • pages liked by people who like x and visited x
  • pages liked by people who like x and visited x-city/state
  • pages liked by people who live in x-city/state and work at x
  • pages liked by people who live in x-city/state and go to x-school
  • pages liked by people who live in x-city/state and visited x
  • pages liked by people who live in x-city/state and visited x-city/state
  • pages liked by people who live in x-city/state and like x
  • fans of x and x
  • fans of x and x who live in x-city/state
  • fans of x and x who go to x-school
  • fans of x and x who visited x
  • fans of x and x who visited x-city/state
  • fans of x and x who work at x
  • fans of x and x who like x

Bingung? Yap, saya juga sejujurnya bingung jika harus menghafal ratusan keyword ini. Tapi untungnya ada developer yang membuat sebuah tools untuk mempermudah semua ini. Saat ini saya menggunakan Tools The Graph yang merupakan tools Facebook Graph Search paling cangging di planet ini. :D Tapi sayangnya tools ini sedang ditutup penjualannya, namun Anda juga bisa cari di search enggine layanan atau tools untuk mempermudah penggunakaan Facebook Graph Search. Selamat mencoba! :)

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